Starting a photography business is always followed by setting up a website for people to find you. It can be pretty overwhelming, considering that you have no idea about sites, unless you were a blogger to start with. Most photographers would want a quick guide that don’t talk too many technicalities, but still hit the spot to help them set up a nice, working website.
So, here you go!
1. Choose a hosting provider
This is your first step. If you are wondering if there is any way to set up a site without paying, no there isn’t (aside from free hosting providers that will add .blogspot and so on next to your domain name). If you aim for a professional WordPress support for photographers, you need to find premium hosting providers.
As for where you should base your website, WordPress is the best place to go. This is because WordPress is constantly updating their system and security to make sure that all sites will operate properly and safe from attacks.
2. Choose the right theme
Across the Internet there are thousands and probably millions of so-called photography themes. But only so few can actually fare well most of the time. You should also consider what others are mostly using. Try not to use the same theme and customize your own look. Several themes provide users with the ability to change the way their sites look in terms of theme, color, or even the overall look.
3. Arrange your pictures
Put it in a way that is easy for visitors to see. There are several plugins that will help you with this.
If you haven’t known yet what plugin is, they are small pack of coding that helps add features and fancy looks to your site. That includes giving you the ability to create your own online gallery.
Using plugin to create a gallery based on types of photography packages available is a great way to provide your visitor with a nice, neat look.
4. Regularly update
Make sure that the site, plugins, and themes are all regularly updated. Because WordPress is constantly updating, everything else has to keep up with the new system. Updating regularly ensures that everything runs properly every day. This means you need to set a regular maintenance schedule through a plugin (they have it for free) and stick to that schedule.
Updates also include the content of your site. When was the last time you updated your portfolios? Make sure you are not using pictures of 5 to 10 years ago. Always keep it updated at least once a month to show your clients that you are active and that there’s always something new to show.
5. Back up
Hosting providers typically always backs up your site in a regular schedule. Some does it every day, some once a week, depending on the package and the WordPress support for photographers they promise. It is always better if you have your own copy of back up. Things go wrong, and having extras in your Google drive won’t hurt.
You can back up the site once a week, a month or every few months. Most do backups whenever they do a major update on their site.